I am always concerned about our impact on the planet and climate change in particular, and having a background in IT I know how much the data centres that host our favourite TV shows, searches, social media, and AI helpers (BTW, I used ChatGPT to help me write this article) contribute by using a lot of energy to power their chips, storage, and cooling systems. It was during these moments of concern that I ran into Ecosia.
Ecosia is not just a new search engine; it’s a platform that is making a real difference in the fight against climate change. Founded in 2009, Ecosia has been on a mission to transform something as routine as searching the web into a force for environmental good. Every time you use Ecosia, you’re not just finding answers to your questions—you’re also contributing to global reforestation efforts. The company has already planted over 200 million trees, and that number is growing every day, thanks to users like you.
What sets Ecosia apart is its commitment to transparency and sustainability. Unlike other search engines, Ecosia doesn’t create personal profiles based on your search history or use external tracking tools. Instead, it channels 80% of its profits into tree-planting projects worldwide. This is possible because Ecosia earns money through ads displayed alongside your search results, similar to other search engines. But instead of pocketing those profits, Ecosia invests them in our planet’s future.
Ecosia’s impact goes beyond just planting trees. The company is actively involved in various climate initiatives, including investing in climate tech solutions and regenerative agriculture. They’ve even introduced a browser extension called freetree, which lets you plant trees while shopping online. Ecosia’s innovative approach to combining everyday activities with environmental activism is a testament to how businesses can drive positive change.
If you care about the environment and want to make a difference without changing your daily routine, try switching to Ecosia. By simply changing your default search engine, you can help reduce CO2 levels and support communities around the world. Ecosia proves that it’s possible to combine technology and sustainability in a way that benefits both people and the planet.
To do it, go to their site at https://www.ecosia.org/ and install their search extension by clicking the buttom. You can also try their browser by going to https://www.ecosia.org/browse
This is a personal opinion: RMA had no benefit from allowing this postage.